Where Nature Meets
Discipline

Vedicarena was born from a simple belief: that nature provides everything our bodies need, and our job is to make that accessible to everyone.

From a Farm in India
to Your Kitchen

Founded in 2021 by a team of nutrition enthusiasts and Ayurveda advocates, Vedicarena started with one question: "Why is the world's most nutritious plant so hard to find in pure form?"

After months of research and sourcing trips across moringa-rich regions of India, we found the answer. Most commercial moringa products are diluted, heat-processed, and loaded with fillers. We set out to change that — offering farmers fair prices for organically grown moringa and delivering it sun-dried and pure to your doorstep.

2021
Founded
50K+
Happy Customers
100%
Organic
Vedicarena Team
🌿
Farm to Table
Zero middlemen. Maximum purity.

Mission & Vision

🎯

Our Mission

To make premium organic nutrition accessible to every household in India through transparent sourcing, honest labeling, and superior quality moringa products.

🌍

Our Vision

A world where disciplined, plant-based nutrition is the foundation of every family's wellness journey, and where organic farmers thrive through fair trade partnerships.

💚

Our Values

Purity without compromise. Transparency in every step. Sustainability in every choice. Community over competition. Discipline as a philosophy.

Milestones

2021 Q1
The Idea

Three friends share a passion for Ayurveda and realize moringa's potential is being wasted by poor-quality products on the market.

2021 Q3
First Harvest

Partnership established with 5 organic moringa farms in MP and TN. First batch of sun-dried moringa powder produced.

2022 Q1
FSSAI Certification

Received FSSAI certification confirming 100% organic standards. First 1,000 units sold online.

2022 Q4
10,000 Customers

Crossed 10,000 happy customers. Launched moringa capsules and green tea range.

2023 Q2
Pan-India Shipping

Expanded delivery to all 28 states. Launched customer loyalty program.

2024 Q1
50,000 Customers

50,000+ customers served. Launched Vedicarena wellness blog and YouTube channel.

Founder
Subhankar Hazra
Founder & CEO, Vedicarena
"

We didn't start Vedicarena to sell a product. We started it to change how people think about nutrition. Moringa isn't a trend — it's been part of India's wellness heritage for thousands of years. Our job is simply to bring it back, pure and honest.

— Discipline Nutrition, Simplified